How does domestic Douyin do content positioning,

picture

First, do content positioning for the account, which is the platform’s preference. At present, all Internet platforms are the same, such as Weibo, Douyin, Toutiao, Wechat, or other self-media accounts. The platforms hope to support accounts that continue to produce vertical content in specific fields, just like various same as a human account.

Second, with a vertical positioning, it will give others a reason to pay attention to you. When others open your homepage because of a popular item, they can see your previous related video content. Fans who bring attention this way will be more loyal. I believe you have seen many such accounts on Douyin. One of the videos has millions of likes, but only 20,000 to 30,000 fans or even less. This kind of fan-like ratio (followers/likes) is lower than 10% (That is to say, the proportion of likes converted into fans), in my eyes, this kind of account has a problem with positioning. In my eyes, a fan-like ratio higher than 10% is a normal account. Why does it happen that everyone just likes and doesn't follow? It is because your content positioning is not clear, others do not know why they are following you and what they can get in the future. This kind of account is just for fun, so don't envy this kind of account, it's worthless.

picture


How to start live streaming on TikTok


To unlock the TikTok Live feature, in addition to being 16 years old, you must have at least 1,000 followers. (This number of followers varies from country to country)

TikTok Live Steps: Click the "+" button at the bottom of the screen. will open in selfie video mode. Below the circular record button at the bottom of the screen are three options: 60s, 15s and LIVE. Start streaming by scrolling to the LIVE option and clicking it.

If you don't see this button, it may be because you don't meet the TikTok live conditions. It could also be that TikTok limits the number of people who can live stream at one time. If this is the case, just wait a few minutes and try again.

Add cover photo, video title and filters: After clicking "LIVE", the "GO LIVE" interface will appear. You can write a long title of 32 characters for the video, which can include popular and related hashtags. The cover can be set freely, you can take out the best-looking picture in the album, or you can take it now. If you want to make yourself look better in the live broadcast, you can use the filter function of the second icon on the right.

If you have any questions about Tik Tok, you can add me on WeChat: 649498953 Remarks: The official account can help you answer for free, and give you a free set of supporting materials and learning courses!