Standing on the shoulders of the mature domestic market, TikTok has galloped overseas in just four years, and has created more than 1 billion monthly active users, nearly 3 billion global users, and user groups covering 150 countries and regions around the world. "Operation Myth" is supported in over 75 languages. Today, TikTok has become one of the most monetizable short video social platforms in the world. Next , the editor will tell you how tiktok's mcn organization settles in?
Contents of this article: How to settle in the mcn organization of tiktok.
1. How to settle in the mcn organization of tiktok
1. For merchant service provider type TSP: provide at least 1 agency operation cooperation agreement with merchant or brand, and a single account has accumulated GMV of more than $500 in the last 30 days For contract management author type TSP: have at least 3 TikTok-UK/ US account with over 10K followers
2. Perfect company capabilities, team configuration and live broadcast hardware conditions:
1) Enterprise qualifications Mainland China: The enterprise has been registered for more than one year, the business scope of the business license includes the service content required by this category, and the registered capital is not less than 50W in Hong Kong, China, Taiwan, China, the United Kingdom, the United States, Indonesia and Singapore: registered company Proof: Enterprise registration for more than one year and the qualification and verification of national enterprises/entities
2) The number of employees in the exclusive TikTok team is 5 or more, and there is a fixed office space 3) High-quality live broadcast hardware conditions
3. Stable live broadcast plan (at least one effective e-commerce live broadcast per week on average)
2. Realization of live broadcast
At present, the commercialization of TikTok’s live broadcast process has been accelerated, and it has begun to gradually open. This is what many cross-border sellers need to focus on in the follow-up drainage work. Today, TikTok’s model of live broadcast monetization is basically the same as that of Douyin, and the live broadcast room has also been given the functions of live broadcast reward and live broadcast delivery.
It is the general trend that overseas live broadcasts have become a frenzy for cross-border e-commerce. Because the traffic brought by the live broadcast can not only provide the right to appear without cost, but also can obtain accurate users, detonating the expectations of fans. Therefore, the TikTok live streaming model will also be a new traffic entrance. Cross-border sellers must enter the market quickly in 2021 to catch up with this wave of bonus cars!
3. TikTok cross-border MCN assessment requirements:
Within two natural months after moving in, any account of the institution has completed 20 valid e-commerce live broadcasts or within two natural months after moving in, any account of the institution has uploaded more than or equal to 20 short videos of qualified e-commerce 2. Two days after moving in. Within a natural month, the cumulative GMV of any account of the institution is greater than or equal to US$1,000. Definition of effective e-commerce live broadcast: a single live broadcast market > 90 minutes, the number of trailers > 10
How does the mcn organization of tiktok settle in? TikTok is still growing. It is a huge traffic depression. The road that Douyin has traveled has provided TikTok with reference and direction, and it has huge development prospects. It's a great opportunity for cross-border e-commerce! It is recommended that sellers enter the game as soon as possible and enter the big voyage! Follow the editor and don't get lost. If you have any questions, please feel free to send me a private message!